Rating: 5.00
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Web analytics 2.0, the art of online accountability & science of customer centricity This book picks up where Avinash Kaushik's bestselling Web Analytics: An Hour a Day left off, covering the latest tools and techniques to measure, analyze, and effectively report on Web site performance.
by Avinash Kaushik
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Data preparation for analytics using SAS Written for anyone involved in the data preparation process for analytics, this user-friendly text offers practical advice in the form of SAS coding tips and tricks, along with providing the reader with a conceptual background on data ...
by Gerhard Svolba
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Rating: 5.00
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Actionable web analytics, using data to make smart business decisions This book is about the why, not just the how, of web analytics and the rules for developing a "culture of analysis" inside your organization. Why you should collect various types of data. Why you need a strategy.
by Jason Burby, Shane Atchison
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Yahoo! Web Analytics, Tracking, Reporting, and Analyzing for Data-Driven Insights This is a book you can count on." --Jim Sterne, Founder, eMetrics Marketing Optimization Summit "This is a detailed and practical guide to using Yahoo! Web Analytics to turbo-charge your business performance.
by Dennis R. Mortensen
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Web Analytics for Dummies Performing your first Web site analysis just got a whole lot easier. Web Analytics For Dummies offers everything you need to know to nail down and pump up the ROI on your Web presence.
by Pedro Sostre, Jennifer LeClaire
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Performance Marketing with Google Analytics, Strategies and Techniques for Maximizing Online ROI This book offers clear explanations of practical applications drawn from the real world.
by Sebastian Tonkin, Caleb Whitmore, Null L, Justin Cutroni
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Posterior Analytics, Easyread Edition Book I Chapter 1 ALL instruction given or received by way of argument proceeds from pre-existent knowledge. This becomes evident upon a survey of all the species of such instruction. The mathematical sciences and all other speculative ...
by Aristotle
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Rating: 2.00
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Prior analytics The first book, to which this volume is devoted, offers a fairly coherent presentation of Aristotle's logic as a general theory of deductive argument.
by Aristotle, Gisela Striker
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Introduction to Fixed Income Analytics, Relative Value Analysis, Risk Measures and Valuation This book addresses everything from the valuation of fixed income securities with embedded options to the features of structured products--such as mortgage-backed securities and asset-backed securities--while also offering insights on basic ...
by Frank J. Fabozzi, Steven V. Mann
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Understanding user-Web interactions via Web analytics This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data.
by Bernard J. Jansen
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